| Dolby and Intel collaborate on "High Definition Audio" for PCs |
Feb. 17, 2004
Dolby Laboratories and Intel today announced cooperative efforts to extend the consumer electronics (CE) sound and entertainment experience to the PC based on Intel High Definition (HD) Audio -- or "Intel HD Audio" for short. As part of the Dolby PC Entertainment Experience Initiative, Dolby is launching a new Integrated Audio Codec Licensing program and a PC Logo Program featuring world-class Dolby Surround Sound technologies.
Dolby says its "Dolby Integrated Audio Codec Licensing" program will enable PC audio codec companies to develop solutions that work with Intel HD Audio, Intel's next-generation audio architecture formerly codenamed "Azalia."
Intel says its HD Audio standard enables evolving usage models for today's PC audio architecture. With the introduction of this new initiative and licensing program, Dolby is opening a whole new world of PC entertainment capabilities, the companies say.
According to Intel, the PC is continuing to evolve into a digital entertainment platform from where consumers enjoy music, movies and games with uncompromised quality at home or on the road. With the Dolby PC Entertainment Experience Initiative and Intel HD Audio, PC users will have access and control of Dolby premier technologies as they would with home theater systems. Using HD Audio codecs that include Dolby premier technologies, PC manufacturers will be able to offer PCs with integrated system-wide support for the following Dolby premier technologies; Dolby Headphone, Dolby Virtual Speaker, Dolby Digital Live, and Dolby Pro Logic IIx. Consumers will have the ability to enjoy a richer and more engaging experience from any audio source in virtually any listening mode, Intel says.
Louis Burns, Intel vice president, general manager, Desktop Platforms Group, demonstrated Intel HD Audio and announced Dolby's new Integrated Audio Codec Licensing program during his keynote address today at IDF. Joining him on stage was Steve Vernon, vice president of licensing technology at Dolby Laboratories.
"Dolby Laboratories is the established leader in consumer electronic audio technologies and surround sound entertainment," noted Burns. "We're excited about today's announcement as it combines the power and flexibility of the PC with Dolby's premier sound technologies to deliver a compelling customer experience for home theater, audio and gaming applications."
"The Dolby PC Entertainment Experience Initiative will provide consumers with the freedom to enjoy their entertainment the way they want to," added Vernon. "Whether you want to listen through two speakers, a multi-channel home theater set-up or headphones, Dolby technologies are now accessible seamlessly through your PC."
A key element of the Dolby PC Entertainment Experience Initiative being unveiled at Intel Developer Forum (IDF) this week, is the Dolby PC Logo Program. Dolby says The logo program will make it easy for users to choose a PC with the appropriate Dolby technologies to meet their specific entertainment needs. Dolby's offerings will include . . . - Dolby Sound Room -- Users can enjoy a personal Dolby surround sound experience from the very best seat in the house without a complete 5.1 speaker system. Includes Dolby Digital, Dolby Headphone, Dolby Virtual Speaker and Dolby Pro Logic II technologies.
- Dolby Home Theater -- Enjoy a true 5.1 speaker home theater surround sound experience that places you, your family and friends right in the middle of movie action; immerses you in music; and gives you the power to create DVDs with Dolby Digital technology. Includes Dolby Digital, Dolby Headphone, Dolby Virtual Speaker, Dolby Pro Logic II and Dolby Digital Stereo Creator.
- Dolby Master Studio -- The ultimate set of audio presentation capabilities designed to bring your entertainment to life and give you the power to author DVDs with Dolby Digital technology. Amaze family and friends with 7.1 channels of surround sound -- for the most natural and immersive entertainment experiences possible from DVD movies, music, games or broadcast television. Or create your own dramatic presentations and home videos on DVD with true to life Dolby Digital audio. Includes Dolby Digital, Dolby Digital Live, Dolby Headphone, Dolby Virtual Speaker, Dolby Pro Logic IIx and Dolby Digital encoding.
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